V Violet
Privacy Policy

Your health story belongs to you.

Violet was built so your most sensitive data never has to leave your phone. This policy explains exactly what that means, what little we do receive, and the control you keep. There's a plain-language summary first, with the full detail below.

Last updated: July 8, 2026·Applies to the Violet app & website
The short version

It stays on your device

Your symptoms, cycle and notes are stored in an encrypted database on your phone. They're never uploaded to our servers.

We can't see your health data

There's no Violet account and no cloud copy of your entries. We never sell your data, and we never use it for ads.

You're in control

Export a copy of everything, or permanently erase it all, right from the app — at any time, no request needed.

Encrypted & lockable

Your data is encrypted at rest with a key held in your device's secure storage, and you can lock the app with Face ID.

This summary is here to help — it isn't a substitute for the full policy below, which is the binding version.

On this page

1. Who we are

Violet ("Violet," "we," "us," or "our") provides an app and website that help people track and understand symptoms related to endometriosis. This Privacy Policy explains how we handle personal information when you use the Violet app, join our early-access beta, or visit our website.

For the purposes of applicable data-protection law, Violet is the data controller for the limited information we receive through our website and support channels (described in section 4). Our contact details are in section 12. If any placeholder details appear below, they will be finalized before general availability.

2. How Violet is built

Violet is an on-device app. Everything you track — symptoms, pain levels, flares, cycle information, moods, triggers, medications and notes — is stored only in an encrypted database on your own phone. It is not sent to Violet, is not synced to a cloud account, and cannot be seen by us or anyone else.

Because of this design, there is no Violet login and no server-side copy of your health record. This isn't a promise about how we'll behave with your data — for your health entries, we simply never have it in the first place.

3. Data stored on your device

The following is created and kept entirely on your device and never transmitted to us:

  • Health & tracking data — the symptoms, pain levels, flares, cycle information, moods, triggers, medications, notes and other entries you choose to log.
  • Your name — if you enter one during onboarding, it is stored locally to personalize the app.
  • App settings — reminder preferences, app-lock settings and similar options.

This data lives inside an encrypted database on your phone. It stays there until you delete it in the app or uninstall Violet. If you delete the app, this data is removed with it.

4. What we actually receive

We only receive personal information when you deliberately send it to us — never automatically from the app. This is limited to:

  • Beta & contact requests — if you request early access or use a contact link, you send us your name, email address and any message, so we can reply and manage beta access. These reach us as email.
  • Anything you choose to export and share — you can export your data as a file from the app and send it wherever you like (for example, to your own clinician). That is entirely under your control; it only leaves your device if you send it.

The Violet app itself contains no analytics, no advertising SDKs, and no third-party trackers. We do not collect usage statistics, device identifiers, or precise location, and the app does not require access to your contacts, photos or microphone to work.

5. Apple Health & notifications

Apple Health (HealthKit). If you choose to connect Apple Health, Violet reads and writes relevant entries between the two apps on your device only, so your records stay consistent. This is optional, is governed by Apple's Health privacy protections, and is never transmitted to us. You can turn it off at any time in Settings.

Reminders. Any reminders you enable are scheduled as local notifications on your device. They are not sent from, or routed through, our servers.

6. How we use information

We use the limited information you send us (section 4) only to:

  • Respond to your questions, feedback and support requests;
  • Manage early-access beta invitations;
  • Keep our service and communications secure and meet legal obligations.

We do not sell your personal information, we do not use it for advertising, and we do not share it with advertisers. Where the GDPR or similar laws apply, we rely on your consent (for beta and marketing emails), legitimate interests (to answer and secure your requests), and legal obligation where applicable. You can withdraw consent at any time.

7. Sharing & disclosure

Your on-device health data is never shared with anyone, because we never receive it. For the limited contact information you send us, we share it only in narrow circumstances:

  • Service providers — for example, the email provider that delivers our messages, acting on our instructions under contract.
  • Legal & safety — when required by law, or to protect the rights and safety of users and the public.
  • Business transfers — if Violet is involved in a merger or acquisition, we will notify you and honor the commitments in this policy.

We never sell your data and never share your information for third-party advertising.

8. How we protect your data

Your on-device data is encrypted at rest using an encryption key held in your device's secure storage (the iOS Keychain). You can additionally require Face ID or your passcode to open the app. Because your health entries never leave your device, they are never exposed in transit or stored on our servers.

For the limited information you email us, we use industry-standard safeguards including encryption in transit (TLS) and access limited to team members who need it. No system can be guaranteed perfectly secure, but protecting your information is a first-order priority.

9. Your rights & choices

Because your health data lives on your device, you have direct, immediate control over it:

  • Access & export — export a full copy of your data from within the app at any time;
  • Delete — permanently erase all of your data from the app, or by uninstalling Violet;
  • Correct — edit or remove any entry directly.

For the contact details you've sent us, and depending on where you live, you may also have the right to access, correct or delete that information, to withdraw consent, or to lodge a complaint with your local data-protection authority. Email us at support@violetendo.com and we'll help. We won't discriminate against you for exercising any of these rights.

10. Data retention

Data you track stays on your device for as long as you keep it — we set no schedule and hold no copy. When you delete it in the app or uninstall Violet, it's gone. The contact information you send us is kept only as long as needed to respond to you and manage beta access, then deleted, except where we must retain limited records to meet legal obligations.

11. Children's privacy

Violet is not directed at children under 16, and we do not knowingly collect personal information from them. If you believe a child has provided us information, please contact us and we will delete it.

12. Changes & contact

We may update this policy as Violet evolves or as laws change. When we make material changes, we'll update the date at the top and, where appropriate, notify you in the app or by email. Continued use of Violet after an update means you accept the revised policy.

Questions about this policy, or want to make a privacy request? We're glad to help.

Violet
[ Legal entity name & registered address to be added ]